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Life Insurance Awareness Month

September is Life Insurance Awareness Month, and a good time to make sure you have the right coverage to ensure your loved ones are protected.


Studies continue to show many Americans are woefully uninsured. According to the Life Insurance and Market Research Association (LIMRA), 30 percent of households––roughly 37.5 million people––do not have life insurance, and approximately 50 million households recognize they need more life insurance.


Tragedy can strike in many forms and without a moment’s notice. Leaving yourself and your family uninsured and unprotected only compounds the profound loss of a loved one.


Andrea Pirtle in Nashville came to this very realization when tragedy struck her family. When her son was just five weeks old, Andrea’s husband passed away suddenly with no life insurance. As a newly single-income household, Andrea was left to face not only the heartbreak of that devastating loss but also the overwhelming expenses of her husband’s funeral, the medical expenses, costs associated with raising a child, their ongoing house payments, and more. The combination of this emotional and financial stress was debilitating, and Andrea now champions the importance of life insurance in protecting your loved ones.


Assessing your life insurance needs is a small investment of time to prevent months and possibly years of unnecessary struggle for your loved ones.


Depending on your life stage, your life insurance policy needs may change over time. A checkup every few years is worth the time.


Your life insurance policy should provide the financial amount your family would need to supplement the loss of your salary––keeping in mind mortgage payments, any outstanding debts and future needs like funeral and college costs. Shop around for rates––don’t stop with the first quote you receive but compare options to make sure you are choosing a policy that gives you the lowest rate for the coverage you need.


This Life Insurance Awareness Month, take a moment to ask yourself––if something were to happen to you, is your family protected? If your answer is no, it’s time to decide today to guarantee you and your loved ones a better, safer and more peaceful tomorrow.


For more information, visit our term life insurance web page.